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REAL WORLD FREEHAND

I bought my first copy of FreeHand in the late 1980s. Like most (maybe millions) of the FreeHand faithful, it's still my preferred vector drawing program – despite Adobe's unfortunate corporate decision to stop supporting it. I currently own FreeHand MX and use it every day for illustrations, logos, website development – all my vector needs.

As time permits, I'll add more samples of work created with FreeHand during the last two decades of my career. To learn how you can help support ongoing efforts to save FreeHand, please visit FreeFreeHand.org.

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BEFORE & AFTER

Art101.com: © Before & After: Used by permission. art101.com: design and digital imaging
Art101.com: © Before & After: Used by permission. art101.com: design and digital imaging
Art101.com: © Before & After: Used by permission.
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
Art101.com: © Before & After: Used by permission.

In the early 1990s, I had the good fortune to work with a wonderful design magazine called Before & After.

With few exceptions, all B&A vector art was created in FreeHand, including most of the page layouts. I made the cover art shown above with FreeHand and helped illustrate lots of features, including the 4-page piece at left about drawing in perspective. There were few options for desktop 3D software back then. I think the piece holds up well for anyone who wants to understand the basics of perspective drawing on a computer or by hand.

Full-size PDF of the complete article
Full-size PDF of the cover art

© 1993, PageLab, Inc. All rights reserved. Used by permission of the publisher. Visit their site for more cool stuff.

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"IN MY FATHER'S FOOTSTEPS" DVD SLIPCOVER AND LABEL

This April 2010 project designed in FreeHand involved repackaging a wonderful documentary film for Red Productions, Inc., of Beverly Hills, CA.

In addition to designing the DVD slipcover and DVD label, I was commissioned to design their new logo for future releases. This branding will also be used in an upcoming redesign of their website.

Full-size PDF of the slipcover
Full-size PDF of the DVD label

In the film – which won Best Documentary at the Lake Arrowhead Film Festival – a son who never knew his father retraces his footsteps across Europe in an emotional retelling of unique moments in World War ll. The newly repackaged DVD is available for purchase or download at Film Baby (please watch the trailer).

art101.com: design and digital imaging
art101.com: In My Father's Footsteps DVD

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MY FIRST EVER REAL FREEHAND DRAWING

Copyright 2010 Andy Markley - art101.com

art101.com: design and digital imaging

I think the year was 1987... maybe '86. I'm almost certain that the version number was 1.2. This was the very first "real" drawing I ever made with FreeHand... an experiment in the then novel approach to drawing with a mouse. At the time it felt rather like drawing with a bar of soap; although I've tried several graphic tablets and styli, it's second nature now.

The prospect of not having FreeHand to work with anymore is deeply troubling. I suppose I could always learn another vector program (which will NOT have an Adobe logo on the box, by the way)... but decades of creative work could be lost.

As time permits, I go through old files, update them to FH MX, and can only hope that efforts to save FreeHand will be successful. If you love FreeHand, please join the work of FreeFreeHand.org

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PARATRANSIT, INC.

art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: design and digital imaging
art101.com: Paratransit, Inc.

Paratransit, Inc., creates independence through smart transit for people who are unable to access public transit.

I was commissioned to redesign their logo, vehicle branding, building signage, newsletter, various additional print pieces, a standards guide and their website. Although I no longer maintain the website, I think the basic design package and aesthetic is strong.

All design elements for this massive project were created with FreeHand.

The FreeHand drawing at left is used by vinyl applicators to apply Paratransit livery to the 200+ vehicles in Paratransit's fleet. It's based on an original scale drawing of a typical Paratransit vehicle.

Full-size PDF

art101.com

ATTORNEY GENERAL'S ENERGY WHITE PAPER

In March of 2004 I was commissioned to design a 90-page report about the California energy crisis by the California Attorney General's office. The piece was built in an Apple page layout program called AppleWorks (which has since evolved into Apple Pages). All vector art was created in FreeHand and exported as either EPS or TIFF files for import into the layout. Photos were provided by the client or purchased from a stock photo service. A few photos are original digital shots from Art101.

It was obvious that a white paper about an energy crisis required a black cover – a visual representation of a blackout. I bought a stock photo of a lightbulb photographed with an X-ray machine and inserted a map of California into the bulb's filament from a collection of FreeHand clip art I had on hand. Borrowing a technique for drawing neon tubes from a feature article by John McWade in Before & After magazine, I made the map glow in a color grabbed from the stock photo with FreeHand's eyedropper tool. Ten minutes later, the cover art was done.

The interior pages are quite text heavy. Careful typographic and design choices required approval by the client's staff. This was a fascinating project. I hope my choices serve the message about our energy past and future.

Full-size cover art PDF

Full-size PDF of 11 sample pages

art101.com: design and digital imaging
art101.com: Energy white paper

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MUSIC CD PACKAGE DESIGN: "POSTCARD FROM THE PROMISED LAND"

art101.com: Peter Oliva art101.com: design and digital imaging

This 8-panel music CD package is one of my all time favorite projects. Designed in FreeHand for recording artist Peter Oliva in 2005, it uses a combination of stock and original photos. It's interesting to note that a prepress tech at the duplication service told me that they love working with FreeHand files. "They're smaller, less buggy, and output fast."

art101.com: Peter Oliva

Traycard (outside) PDF
Traycard (inside) PDF
Insert (front) PDF
Insert (back) PDF
CD label JPEG

Note: We used a clear CD jewel box, so the image of the broken CD on the inside traycard is revealed when the actual CD is removed.

art101.com

WEBSITE DEVELOPMENT: PHILOMUSE, INC.

art101.com: Philomuse, Inc.FreeHand is a crucial tool for custom Art101 website design. We can quickly try out design options for HTML tables by drawing FH rectangles of the cells we need, then calculate the exact width and height of any cell before messing around in the lumpy world of HTML.

J S Kingfisher is a friend and client (also a longtime FH user). While designing his company website, we emailed FH files back and forth to arrive at good design solutions.

Visit Philomuse.com
PDF of an early Philomuse.com design sketch
Related links: Muzoracle.com | Muzundrum.com | MusiciansDice.com

© 2011 The Partnership for Art and Music, LLC. Used by permission.

art101.com: design and digital imaging

art101.com: Philomuse, Inc.

art101.com

"HI, I'M CEDAR" DVD SLIPCOVER

art101.com: Hi, I'm Cedar documentary film

art101.com: design and digital imaging

Here's a DVD slipcover designed entirely in FreeHand and donated to a favorite nonprofit project: CedarBennett.org.

Art101 also donated website design services and the Wild Heart Films logo, using techniques described on this page.

Hi, I'm Cedar is a documentary film about Cedar Bennett Rosenfield, a beautiful and talented young artist whose life was tragically cut short at the age of 20. In her two decades of life, Cedar became a proficient writer, actress, dancer and visual artist.

Full-size PDF of the slipcover

© 2006-2011 The Cedar Bennett Project, Inc., a 501C nonprofit corporation. Used by permission.

art101.com

BOOK COVER DESIGN AND CUSTOM TYPOGRAPHY

I tried out a few dozen fonts to find the right voice for this 2008 book cover commission. FreeHand's interface makes this design process very fast and intuitive. Once I found the right font (Birch, in this case), I used FreeHand's "Convert to Paths" type function to stretch the individual letterforms and curve their baselines into an arc.

art101.com: The Sugar Witch

A big JPEG of the book cover art is available here. Published by Samuel French, Inc., New York, © 2008. Used by permission. The Sugar Witch: A play by Nathan Sanders

art101.com: design and digital imaging
art101.com: The Sugar Witch

art101.com

MUSIC CD PACKAGE DESIGN: "A GOD THAT CAN DANCE"

art101.com: Paul Delph: A God That Can Dance art101.com: design and digital imaging
art101.com: Paul Delph: A God That Can Dance

This design commission documents the final music CD by the late Paul Delph. Original artwork was built in FreeHand.

The CD insert unfolds to a 9.5 by 14 inch 'mini-poster' based on an Art101 template for An Evening With Jimmie Spheeris.

I think about Paul every day. He was a good friend and brilliant artist. It's an honor to help preserve his legacy.

Buy A God That Can Dance at CD Baby

Visit the official website

Buy Paul Delph music at iTunes

Download a PDF of the CD insert

Download a free Paul Delph MP3: Transmissions

art101.com

MORE REAL WORLD FREEHAND SAMPLES ARE UNDER CONSTRUCTION

Meanwhile, please visit the websites below to see more work from Art101 in which FreeHand played a pivotal role.

NAN GEARY: WORDS TO MUSIC

art101.com

PAUL DELPH MEMORIAL GALLERY

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THE SILENCE OF BEES

art101.com

SUTTER BUTTE FLOOD CONTROL AGENCY

JIMMIE SPHEERIS MEMORIAL GALLERY

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MUZORACLE / MUZUNDRUM / MUSICIAN'S DICE

art101.com

LIQUID MIND MUSIC

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PETE GALAXIE PRODUCTIONS

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FreeFreeHand.org

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CONTACT | ART101 HOME

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© ART101.COM EXCEPT AS NOTED ABOVE. ALL RIGHTS RESERVED.

art101.com: design and digital imaging